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Resource – Books
     
 

Comprehensive listing of books on Customer Satisfaction, Customer Retention and CRM

Our website is one of the top ranked website in the customer satisfaction and retention space. Our intention is two fold. One, we intend to provide all the information that a visitor needs to achieve higher levels of customer satisfaction and retention in his organization. Two, we also intend to assist dissatisfied customers in getting their complaints resolved quickly.

To achieve our above objectives, we are building a comprehensive list of various books on customer satisfaction and Customer Relationship Management (CRM) published all over the world in different languages. So if you are an author, publisher or distributor of books on customer satisfaction, customer retention or CRM, we invite you to submit the information about your books by Clicking here.
There is no fee to participate. The listing is completely free. So don’t miss this opportunity to get free exposure.

 
   
     
 
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Customer Loyalty Programmes and Clubs (Hardcover)
Author: Stephan A. Butscher
Publisher: Gower Publishing Company
ISBN: 566084511

Description: This book presents a new approach to customers loyalty programmes. Step by step, it will help you create a benefit package that as a high percieved value for your customers, show you ways to quantity the value of potential benefits, and explain how to find the right combination by financial and now financial benefits.
... Read more

Price:$109.95

Get this book: Contact
 
Persuasive Business Proposals: Writing to Win More Customers, Clients, and Contracts (Paperback)
Author: Tom Sant
Publisher: AMACOM
ISBN: 814471536

Description: With over 40,000 copies sold, the first edition of Persuasive Business Proposals helped many readers construct dynamic, effective proposals. Now in paperback, this fully-revised second edition still gives readers simple, effective techniques for organizing, writing, and delivering proposals while updating the authors winning strategies for todays g... Read more

Price:$12.21

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The Customer Rules: The 14 Indespensible, Irrefutable, and Indisputable Qualities of the Greatest Service Companies in the World (Hardcover)
Author: C.Britt Beemer, Robert L. Shook
Publisher: McGraw-Hill
ISBN: 71603654

Description: Whether you run your own company or work for a large corporation, establishing customer loyalty is a prerequisite for business growth. In The Customer Rules, C. Britt Beemer, a leading consumer research and marketing consultant, and bestselling business author Robert Shook offer practical advice on how to build a robust company culture based on the... Read more

Price:$17.79

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Channel Champions: How leading companies build new strategies to serve customers (Hardcover)
Author: Steven Wheeler, Evan Hirsh
Publisher: Jossey-Bass
ISBN: 787950343

Description: If product is no longer king, what is? Companies like Dell Computers, Lexus, Wal-Mart and Amazon.com have found phenomenal success by coming up with the answer-channels. The channels by which goods are marketed and distributed have become the new drivers of economic success. From these channels flow customer satisfaction, market share, revenue gain... Read more

Price:$30.36

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The Power to Predict: How Real Time Businesses Anticipate Customer Needs, Create Opportunities, and Beat the Competition (Hardcover)
Author: Vivek Ranadive
Publisher: McGraw-Hill
ISBN: 71450149

Description: In the mid 1980s systems integration visionary Vivek Ranadivé broke the real-time information barrier and helped to digitize Wall Street. With his international bestseller The Power of Now, he helped usher in the real-time business revolution of the late 1990s. Now with this groundbreaking new book, Ranadivé brings news of the next big leap in busi... Read more

Price:$19.77

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Books with innovative customer retention concepts by Avinash Narula
Customer Icebergs
By Avinash Narula
Dissatisfied customers turn into customer icebergs. Find out the damage they cause to your business without your even knowing about it. Download option also available.
For more infoClick Here.


Customer Math
By Avinash Narula
Avinash Narula provides the mathematical proof that customer retention is profitable. Once you understand customer math, you will never dare to make the customer unhappy. Hardcover & Download option also available.
For more infoClick Here.


Unhappy Customer Stock Exchange
By Avinash Narula
Discover the invisible Unhappy Customer Stock Exchange and the losses your business will make while trading there. Download option also available.

For more infoClick Here.




 
   

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