| Becoming a Customer-Focused Organization (Paperback) |
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Author: Craig Cochran
Publisher: Paton Press
ISBN: 1932828052
Description: The customer is the sole reason organizations exist, Craig Cochran points out throughout this concise and practical book, which outlines the fundamentals of building process controls around internal and external customers’ true needs. Cochran walks readers through a self-assessing customer focus inventory and from there explains how an organization... Read more
Price:$24.95
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| Building the Customer-Centric Enterprise: Data Warehousing Techniques for Supporting Customer Relationship Management (Paperback) |
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Author: Claudia Imhoff, Lisa Loftis, Jonathan G. Geiger
Publisher: Wiley
ISBN: 471319813
Description: Strategies for leveraging information technologies to improve customer relationships. With E-business comes the opportunity for companies to really get to know their customers--who they are and their buying patterns. Business managers need an integrated strategy that supports customers from the moment they enter the front door--or Web site--right ... Read more
Price:$60.61
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| Creating A Customer-Focused Help Desk: How to Win and Keep Your Customers (Paperback) |
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Author: Hiles, Gunn
Publisher: Rothstein Associates Inc.
ISBN: 964164868
Description: This volume came about as a result of the authors own practical experience in Help Desk operation and management and of hundreds of workshops the authors have conducted world-wide over the last fifteen years. It is intended to be a practical reference guide, but the suggestions, checklists and templates all need to be interpreted and amended in the... Read more
Price:$59.00
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| Customer Centered Products: Creating Successful Products Through Smart Requirements Management (Hardcover) |
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Author: Ivy F. Hooks, Kristin A. Farry
Publisher: AMACOM/American Management Association
ISBN: 814405681
Description: A powerful system for getting the right requirements--and creating products faster, better...and cheaper! Never time enough to do it right, but always time enough to do it over. In todays faster-better-cheaper-at-any-cost world, this is not just a joke, but an all-too-frequent reality. And, most often, a poor understanding of the requirements for ... Read more
Price:$23.83
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| Customer Mania! Its Never Too Late to Build a Customer-Focused Company (Hardcover) |
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Author: Ken Blanchard
Publisher: Free Press
ISBN: 743270282
Description: Customer service is the single most pressing problem for business managers and people in any service or sales operation, especially at the retail level. In fact, many experts believe that you build a business from the customer up. In Customer Mania!, Ken Blanchard, one of Americas biggest bestselling authors and inspiring business leaders, writes o... Read more
Price:$13.57
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| Customer-centered Growth: Five Proven Strategies For Building Competitive Advantage |
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Author: Richard Whiteley, Diane Hessan
Publisher: Basic Books
ISBN: 201154935
Description: In Customer-Centered Growth, Richard Whiteley and Diane Hessan reveal the compelling secrets of how today’s successful companies are achieving explosive growth. Drawing on dozens of case studies of every kind of enterprise, Whiteley and Hessan define five proven strategies that you can use to grow—even under the most adverse business conditions.Read more
Price:$ 18
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| Customer-Centered: Telecommunications Services Marketing |
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Author: Karen G. Strouse
Publisher: Artech House Publishers
ISBN: 1580538541
Description: Offering you a survival strategy based on customer-centered marketing, this forward-looking resource helps you assess your companys market potential and target desirable segments successfully.
... Read more
Price:$ 79
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| Customer-Driven Strategy: Winning Through Operational Excellence (Hardcover) |
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Author: Thomas F. Wallace
Publisher: Wiley
ISBN: 471132179
Description: This indispensable resource presents a straightforward technique to evolve a customer-driven perspective from new product development in order to effectively manage the supply chain. Explains how to leverage continuous improvement initiatives to attain higher levels of performance, create accurate performance measures and maximize the market impact... Read more
Price:$39.53
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| Designing the Customer-Centric Organization: A Guide to Strategy, Structure, and Process (Jossey Bass Business and Management Series) (Hardcover) |
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Author: Jay R. Galbraith
Publisher: Jossey-Bass
ISBN: 787979198
Description: Designing the Customer-Centric Organization offers todayâs business leaders a comprehensive customer-centric organizational model that clearly shows how to put in place an infrastructure that is organized around the demands of the customer. Written by Jay Galbraith (the foremost expert in the field of organizational design), this important book inc... Read more
Price:$33.60
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| Driving Customer Equity : How Customer Lifetime Value is Reshaping Corporate Strategy (Hardcover) |
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Author: Roland Rust, Valarie Zeithaml, Katherine Lemon
Publisher: Free Press
ISBN: 684864665
Description: In their efforts to become more customer-focused, companies everywhere find themselves entangled in outmoded systems, metrics, and strategies rooted in their product-centered view of the world. Now, to ease this shift to a customer focus, marketing strategy experts Roland T. Rust, Valarie A. Zeithaml, and Katherine N. Lemon have created a dynamic n... Read more
Price:$30.00
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