Author: John Guaspari
Publisher: American Management Association
Pages: n/a
Language: English
ISBN: B000Q3903O
Description: (Contains 6 cassettes) The three books you will hear on these tapes are lighthearted fables with an underlying serious message about Quality. I Know It When I See It is the delightful and insightful story of one companys search for the secret of making a quality product. It follows the fortunes of Punctuation Inc., the company that invented punctuation marks. The company enjoyed a fabulous initial success. A formidable rival appeared and customers believed he offered finer quality products. After months of hard work, the Boss had an insight and the company was reborn. His simple discovery, applicable to every business everywhere, is disclosed in the story. In Theory Why once again explores the issue of Quality by revisiting Punctuation Inc. and having us meet again the Boss, his Right-hand Man, and his Left-Hand Man. This story involves customer satisfaction and how it must be carried through in every part of an organization. Its About Time offers a bedtime story for companies who ought to be waking up to a new business reality - that time is the next competitive weapon. Managers and employees at all levels receive a powerful and memorable introduction to the management paradigm of time-based competition, youve got to make it, market it, and sell it, not just better but faster than your rivals.
Price: $ 79.99
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