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Books Resource / Library - Customer Satisfaction & Retention

Largest collection of books on the subject of customer satisfaction and retention.

     
 
Featured :: Books by Customer Mathematician Avinash Narula

Customer Math
Price :INR 225/$ 5(+S&H)
Description
Avinash Narula provides the mathematical proof that customer retention is profitable. Once you understand customer math, you will never dare to make the customer unhappy. Hardcover & Download option also available.
For more infoClick Here.


Unhappy Customer Stock Exchange
Price :INR 150 /$4(+S&H)
Description
Discover the invisible Unhappy Customer Stock Exchange and the losses your business will make while trading there. Download option also available.

For more infoClick Here.


Customer Icebergs
Price :INR Rs.275/$ 7(+S&H)
Description
Dissatisfied customers turn into customer icebergs. Find out the damage they cause to your business without your even knowing about it. Download option also available.
For more infoClick Here.

 
   
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Emotional Satisfaction of Customer Contacts (UvA Dissertations)
Author: Huseyin Gungor
Publisher: Amsterdam University Press
ISBN: 9056294660

Description: Emotional, satisfaction, customer, contacts
... Read more

Price:INR 2703.82/$ 30.03

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Excellence Every Day: Make the Daily Choice-Inspire Your Employees and Amaze Your Customers (Hardcover)
Author: Lior Arussy
Publisher: Information Today, Inc.
ISBN: 091096579X

Description: Addressing all levels of the corporate ladder, from customer service to the CEO, this business-savvy handbook explores The Excellence Myth, revealing a new philosophy of excellence to help individuals and organizations reach their performance potential. Including both personal anecdotes as well as the results of a 23,000-participant study, the book... Read more

Price:$16.47

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Extraordinary Guarantees : A New Way to Build Quality Throughout Your Company & Ensure Satisfaction for Your Customers
Author: Christopher W. L. Hart
Publisher: AMACOM
ISBN: 814450644

Description: Many leading firms have achieved both these results by offering extraordinary guarantees. You too can boost organizational performance and quality to new levels by following the practical advice offered in the important book, Extraordinary Guarantees. Guarantees were once considered nothing more than a marketing gimmick. But as more and more quali... Read more

Price:$ 45.67

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Finding the Profit in Customer Satisfaction: Translating Best Practices into Bottom-Line Results
Author: Jonathan Barsky
Publisher: Contemporary Books
ISBN: 809228432

Description: Provides the necessary tools for developing winwin relationships with your customers. Offers a learning triangle that incorporates information from customers, employees, & other organizations to create & maintain customer satisfaction, & explains how to use this process to construct effective customer service plans. Paper. DLC: Customer services.Read more

Price:n/a

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Guide to Customer Surveys: Sample Questionnaires aailed Guidelines for Creating Effective Surveys
Author: Trevor M. Spunt
Publisher: Purdue University Press
ISBN: 915910470

Description: You know what information you need to maintain customer satisfaction, but do you know how to ask the right questions to get that information? Guide to Customer Surveys will show you how! Before you ever start writing the questionnaire, you’ll learn how to set objectives and choose your target audience. Seven simple questions help you formulate a p... Read more

Price:$ 34.99

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Handbook of Customer Satisfaction And Loyalty Measurement
Author: Nigel Hill, Jim Alexander
Publisher: Gower Technical Press
ISBN: 566087448

Description: A simply written and thorough manual covering the rationale for and design of research into customer loyalty and satisfaction. It is written for the researcher rather than for the user of research. The early chapters establish the link between customer behaviour, customer satisfaction, loyalty and profit. The rest of the book works through explorat... Read more

Price:INR 6300/$ 144.95

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Higher Profits Through Customer Lock-In
Author: Joachim Buschken
Publisher: South-Western Educational Pub
ISBN: 324202652

Description: For the most part, Customer Satisfaction programs are ineffective. Companies need to strive for Customer Lock-in. Customers are locked into a company’s product when the switching costs are high. This could result from the product being integrated into the companies business systems (Microsoft, SAP, etc). Thus, managers must ask themselves, “how can... Read more

Price:$ 26.40

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Hospitality, Tourism, And Lifestyle Concepts: Implications For Quality Management And Customer Satisfaction
Author: Maree Thyne, Eric Laws
Publisher: Routledge
ISBN: 789027542

Description: Explore how lifestyle concepts are linked to marketing the hospitality and tourism industry. Hospitality, Tourism, and Lifestyle Concepts: Implications for Quality Management and Customer Satisfaction is a comprehensive benchmark review of how lifestyle concepts can be applied to the hospitality and tourism industry. Noted authorities present mult... Read more

Price:$ 39.95

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How to Measure Customer Satisfaction
Author: Nigel Hill, John Brierley, Rob Macdougall
Publisher: Gower Publishing Company
ISBN: 056608595X

Description: n/a
... Read more

Price:$ 49.95

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How To Measure Service Quality & Customer Satisfaction: The Informal Field Guide for Tools and Techniques
Author: Chuck Chakrapani
Publisher: South-Western Educational Pub
ISBN: 877572674

Description: Youve heard the buzzwords: service quality; quality improvement; customer satisfaction. Youve seen the techniques: fishbone diagrams; flow charts; brainstorming. Never before have so many service quality and customer satisfaction techniques been gathered, efficiently organized, and clearly presented in a single volume. This unique guide takes you t... Read more

Price:$ 30.20

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Customer Service [84]
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Customer Retention [27]
CRM [24]
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Customer Value [27]
Customer Demands [3]
Voice of the Customer [4]
Customer Oriented [21]
Customer Needs [6]
Customer Support [3]
Customer Expectation Management [1]
Understanding the Customer [1]
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